Can I use the subscriber name for the referral link?
By default, the referral links generated by ReferralHero are random alphanumeric strings like "d22c0810".
Wouldn't it be cool if you could use the subscriber's name to make the referral link more memorable? Something like 'james23b", for example?
Luckily you can do that with just one click. Ok, that's a lie. It's actually two clicks.
Simply go to your campaign dashboard > Settings > Advanced Settings and click on "Use name to generate referral link" (first click) and then save the changes (second click).
After you enable this feature, referral codes will be generated using the subscriber's first name and a random 4 digits string (to assure uniqueness). For example:
- Subscriber's name: "James", Subscriber's referral code: "james7d52"
- Subscriber's name: "Tim Fletcher", Subscriber's referral code: "tim1a54"
ReferralHero will NOT use the subscriber's name and revert to the standard random string if:
- a name is not present (obviously)
- the name is less than three characters long (e.g: Tim or Manuel)
For example, a subscriber whose name is Bo Charleston will get a standard referral link of random characters.