Unverified Subscribers

If you’ve enabled a Verification Method in your campaign, new subscribers will be added as unverified until they complete the required verification step (e.g., confirming their email or phone number).

Unverified subscribers cannot immediately trigger rewards or automations. Instead, certain actions are placed on hold until verification is complete, ensuring that only valid subscribers contribute to referral counts, unlock rewards, or enter automation flows.

How to Identify Unverified Subscribers

1. On the Subscribers page, unverified subscribers’ unique identifiers (e.g., email, phone number) are displayed in red.

1. Inside the Subscriber Profile, the field Verified will show FALSE.

System Behavior for Unverified Subscribers

• Dashboard: Unverified subscribers will be sent the verification code again when visiting the campaign dashboard

• Rewards: All unlocked rewards are held until the subscriber is verified, then automatically released

• Automations: All automation flows are held until the subscriber is verified, then begin running as normal

API Behavior for Unverified Referrals

Before tracking a conversion, the system checks whether the referred subscriber is verified.

• If the referral is not verified, the API returns the error:

  Subscriber not found

• Once the subscriber is verified, the system will:

  • Trigger the conversion tracking logic

  • Apply any associated rewards immediately, as though the API call was made at the time of verification

This guarantees that rewards are always applied at the correct time and only for verified referrals.

Example Flows

Example Flow 1: Unverified Advocate

Event	Timestamp
Advocate added (Unverified)	2025-07-28 10:15:00
Verified referral added	2025-07-29 11:05:00
Referral conversion bonus unlocked	2025-07-29 11:05:00 (immediately)
Referral count increased in advocate’s profile	2025-07-29 11:05:00 (immediately)
Advocate verified their email/phone number	2025-08-07 13:34:00
Advocate reward unlocked	2025-08-07 13:35:00
Automations for advocate triggered	2025-08-07 13:35:00

Example Flow 2: Unverified Referral

Event	Timestamp
Advocate added (Verified)	2025-07-28 09:50:00
Referral added (Unverified)	2025-07-28 13:24:41
Confirm Referral API triggered	2025-08-03 13:27:37
Referral verified email/phone number	2025-08-07 13:34:00
Referral status updated to Confirmed	2025-08-07 13:34:00
Referral conversion bonus unlocked	2025-08-07 13:35:00
Referral count increased in advocate’s profile	2025-08-07 13:35:00
Advocate reward unlocked	2025-08-07 13:35:00
Automations for advocate triggered	2025-08-07 13:35:00

Key Takeaways

• New subscribers are unverified until they complete the chosen verification method (e.g., email or phone)

• Unverified subscribers cannot trigger rewards, automations, or dashboard access

• Actions Held Until Verification:

  • Rewards are held until verification, then automatically released

  • Automations are held until verification, then begin running as normal

  • Visiting the campaign dashboard resends the verification code

• APIs return an error for unverified referrals, and rewards trigger immediately after verification