Automations

Automation emails are our built-in, behaviour-triggered automated emails to communicate with your users and keep them engaged. ReferralHero comes with 8x automations emails (the most in the industry) with more coming soon.

  • Welcome email The Welcome email is sent right after subscribers verify their email address.

  • Follow-up email The Follow-up email is sent a chosen amount of time after a subscriber signs up (eg: 6 hours after sign up).

  • Activation email The Activation email is sent to those who have not referred anybody a chosen amount of time (eg: 5 days) after they sign up.

  • Milestone email The Milestone email is sent when a subscriber refers a specific number of people (eg: 5 referrals).

  • Reminder email The Reminder email is sent to those who haven't referred a friend in a while. This email is sent a chosen amount of time (eg: 5 days) after their last referral.

  • Promoted email The Promoted email is sent when you promote a subscriber either via the dashboard or the API.

  • Referral email The Referral email is sent to the referrer when they refer a friend.

  • Referred email The Referred email is sent to a person who has been referred. It is, in a way, the twin email of the Referral email (which is sent to the referrer). If you have enabled the Welcome email we recommend switching on the toggle 'Don't send Welcome email', otherwise a referred subscriber will receive both emails.

Merge tags

A merge tag looks like a snippet of text. ReferralHero replaces that text with the dynamic content the merge tag refers to, like the person name or email.

This is the complete list of available merge tags:

Merge tag

Description

%name%

Subscriber's name

%email%

Subscriber's email address

%referral_code%

Subscriber's unique referral code

%position%

Subscriber's position in list (Eg: 5)

%position_ordinal%

Subscriber's position in list in ordinal number (Eg: 5th)

%people_ahead%

Number of people ahead in the queue

%referral_link%

Subscriber's referral link

%total_referred%

Subscriber's total number of referrals

%subscriber_id%

Subscriber's id.

%coupon%

A unique random coupon code from a Coupon Group of your choice

%facebook_link%

Referral link with source set to "Facebook"

%twitter_link%

Referral link with source set to "Twitter"

%email_link%

Referral link with source set to "Email"

%whatsapp_link%

Referral link with source set to "Whatsapp"

%facebook_messenger_link%

Referral link with source set to "Facebook Messenger"

%linkedin_link%

Referral link with source set to "Linkedin"

%reddit_link%

Referral link with source set to "Reddit"

%telegram_link%

Referral link with source set to "Telegram"

%line_link%

Referral link with source set to "Line"

Custom HTML

ReferralHero comes with 4 simple templates you can choose from for your outgoing emails, but we also support custom HTML code.

To use your custom HTML:

Step 1: Choose No template from the Template drop-down.

Step 2: Click on the Source code button in the editor (it's the second from the right)

Step 3: Add your HTML code in the popup. Save your changes.

Test email

To send a test email scroll to the bottom of the page to the Send a test section, enter an email address and click on Send Test Email.

ReferralHero will send you the latest saved version of your email so make sure to save your email before sending a test.